The search for authenticity and meaning leads to the question, what is spiritual coaching? Finding our authentic selves and the meaning of our lives is often difficult. It is usually made difficult by the things we learn and are taught about how to act in the world—which is a form of modern-day survival. For example, have you been taught and learned how to survive? Of course, you have. You probably have a decent job, you may have a loving family; you may even be happy the majority of the time. We are also taught to use these things as good measures of survival.